Dave Portnoy buys Barstool Sports back for next to nothing, years after selling it

Barstool Sports founder Dave Portnoy poses with Sebastian the Mascot prior to the game between the Miami Hurricanes and the Florida State Seminoles at Watsco Center on January 22, 2022 in Coral Gables, Florida.

Barstool Sports activities founder Dave Portnoy poses with Sebastian the Mascot prior to the video game involving the Miami Hurricanes and the Florida State Seminoles at Watsco Center on January 22, 2022 in Coral Gables, Florida.Mark Brown/Getty Photos

  • Dave Portnoy is after again the operator of Barstool Sports activities.

  • Portnoy acquired the company stock back again from PENN Entertainment right after a offer initiated in 2020.

  • PENN experienced finalized its full acquisition of Barstool this calendar year in the offer worthy of $551 million.

Dave Portnoy is at the time once more the owner of Barstool Sporting activities.

PENN Leisure, a on line casino and sporting activities gaming small business, finalized its comprehensive acquisition of Barstool before this calendar year in a offer worthy of $551 million after attaining a minority stake of the athletics site web site in 2020 for an first $163 million.

On Tuesday, Portnoy, who started Barstool in 2003 explained in a online video posted to Twitter: “PENN Enjoyment and Barstool Sports activities have gone our separate techniques. So that is correct, for the initial time in a ten years, I personal 100% of Barstool Sports.”


Penn and Barstool agreed to go their different strategies as the gambling operator signed a new 10-yr offer with Disney’s ESPN that will see Penn’s existing Barstool Sportsbook rebranded as ESPN Bet this tumble. Penn is shelling out ESPN $1.5 billion about the program of the deal and $500 million in warrants tied to media, marketing, and other companies from ESPN, in accordance to the announcement.

Penn experienced also drawn more durable scrutiny from some regulators in current months due to its romantic relationship with Barstool Athletics, the New York Times and other outlets had described.

“Each individual time we did anything, it was a single stage ahead, two ways back,” Portnoy said in his online video announcement on Tuesday. “We bought denied licenses since of me. You title it. So the controlled field possibly not the greatest position for Barstool Athletics and the kind of content we make.”

According to a push release published Tuesday, PENN offered 100% of the Barstool’s frequent inventory back to Portnoy “in trade for specific non-contend and other restrictive covenants.”

PENN also has the correct to get fifty percent of the gross proceeds received by David Portnoy in any subsequent sale or other monetization function of Barstool, according to the terms of the offer.

Penn’s marriage with Barstool hasn’t been entirely smooth sailing. In Might, Penn overrode Barstool executives when the business fired Ben Mintz, who said a slur whilst looking through the lyrics to a song aloud on a livestream. It transpired during the exact week as Penn’s initial-quarter earnings report, in which it skipped Wall Street’s estimates, and the stock fell to its most affordable level because May possibly 2020, the Action Network documented.

Penn shares were being up 14% in right after-several hours buying and selling on Tuesday, when it declared the new Barstool Athletics and ESPN arrangements.

Reps for PENN Countrywide and Barstool Sports did not immediately reply to Insider’s requests for remark.

Read through the initial post on Business enterprise Insider